КАДР

Grok Imagine: what the xAI model can do for images and video, and what it costs

Alen founder of KADR Updated 2026-10-11 3 min read

Grok Imagine is the family of generative models for images and video from xAI (the company behind the Grok chatbot). KADR offers two of them: Grok Imagine Video for short creative clips and Grok Imagine Image for pictures. The video model works only at 720p, but at its maximum quality it is cheaper than any other video model in the catalog at theirs: 49 tokens for 6 seconds, about 77 rubles. An image costs from 6 tokens, about 9 rubles (KADR data, October 2026). Below we look at what Grok Imagine is good for, where its ceiling is and when to pick it over more expensive models.

What Grok Imagine is

xAI is the company that makes the Grok chatbot. Besides the text model, it has generative models for images and video under the common name Grok Imagine.

KADR has two of them:

  • Grok Imagine Video for short clips.
  • Grok Imagine Image for pictures.

The KADR description of the video model sums up its character briefly: fast creative clips, 720p, many aspect ratios. That is exactly its niche.

Grok Imagine Video

The key fact: it is one of the most affordable video models in the KADR catalog. Only some models at reduced resolution are cheaper, for example Seedance 1.5 Pro at 480p (19 tokens) or Veo 3.1 Lite at 720p (33 tokens). But at its maximum quality Grok is cheaper than any other video model at its maximum quality.

Settings Tokens Price, rubles
720p, 6 s 49 ~77
720p, 10 s 80 ~126

This is not a public offer. KADR prices, October 2026.

Limitation: 720p only. The model does not go higher, so you cannot choose 1080p.

Many aspect ratios. Handy when you need one clip in different formats: vertical for stories, square for the feed, horizontal for a preview. As always, the format is set before generation, not by cropping.

Good for:

  • Drafts. Test an idea, composition and motion for 77 rubles before paying for a flagship.
  • Stories and clips. On a phone 720p is often enough.
  • Creative work and experiments. Try many ideas quickly.
  • Volume content for social media, where consistency of posting matters more than maximum quality.

Where it does not fit: ads for large-screen display, highly detailed shots, complex physics. For those there are Veo 3.1, Kling v3 and Seedance 2.5.

Grok Imagine Image

The image model is also inexpensive.

Resolution Tokens Price, rubles
1K 6 ~9
2K 8 ~13

This is not a public offer.

In price it sits next to Flux.2 Pro and the basic Nano Banana, that is, in the most budget segment. It suits covers, backgrounds, illustrations and quick experiments.

If you need photorealism, compare it with Flux. If you need to edit an existing photo, that is a job for Nano Banana Pro.

How Grok fits into a workflow

The most sensible use of Grok Imagine Video is as the first stage:

  1. Work out the idea and camera move on Grok for 77 rubles.
  2. If you like the result and 720p is enough (for stories, say), you can stop there.
  3. If you need 1080p and more refinement, move the debugged prompt to Veo, Kling or Seedance.

That way you do not pay flagship prices for tests. More on this kind of saving in the article on how much a minute of AI video costs.

About moderation

Like other models, Grok Imagine has content filters, and policies differ between developers. If one model refuses a generation, another may accept the same request. Rewording to get around filters is not worth it, but switching models is perfectly normal. More on model refusals in the article on how to animate a photo with AI.

In short

Grok Imagine from xAI is a budget family for fast content. Video is 720p only, but it is one of the most affordable video models in the catalog: 77 rubles for 6 seconds and many frame formats. Images from 9 rubles. A great choice for drafts, stories and experiments, and for ads and high quality there are the flagships.

Frequently asked questions

What is Grok Imagine?
It is a set of generative models from xAI for creating images and video. The same company makes the Grok chatbot. KADR offers Grok Imagine Video for short clips and Grok Imagine Image for pictures.
How much does Grok Imagine cost?
On KADR, Grok Imagine Video costs 49 tokens for a 6-second clip (about 77 rubles) and 80 tokens for 10 seconds (about 126 rubles). Grok Imagine Image costs 6 tokens at 1K (about 9 rubles) and 8 tokens at 2K (about 13 rubles), data for October 2026.
What resolution does Grok Imagine Video have?
Only 720p; the model does not do 1080p. For stories, clips and drafts that is usually enough, but for large-screen display and high-quality ads it is better to take models with 1080p.
What is Grok Imagine good for?
Fast creative clips, experiments, drafts and social media content, where speed and price matter more than maximum detail. It supports many aspect ratios, so it is convenient for different platforms.
Is Grok Imagine better or worse than Veo and Kling?
They are models of different classes. Veo and Kling give 1080p, better detail and more refined motion. Grok Imagine is cheaper and faster but limited to 720p. It makes sense to use it for drafts and simple content and keep the flagships for the final.

Try Grok Imagine

Grok Imagine Video and Image are available on KADR alongside Veo, Kling, Seedance and image models. Drafts on Grok, the final on a flagship, all in one window. Pay in rubles, the price is shown before you start, tokens never expire.

Open KADR
Alen
Founder of KADR. I connected the generation models directly through their APIs, so the prices and specs in this article are working data, not a retelling.